Karya Kreatif Indonesia at a Glance

Bank Indonesia presents Karya Kreatif Indonesia (KKI) 2025, a flagship annual event that serves as a strategic platform for the development of Indonesia’s micro, small, and medium enterprises (MSMEs). Organized through synergy and collaboration with 24 ministries/agencies and various related stakeholders, KKI 2025 carries the spirit of economic transformation by strengthening an inclusive, innovative, and adaptive MSME ecosystem.

KKI 2025 is designed not only as a platform to showcase MSME products, but also to serve as a space for digital acceleration, public education, and recognition of innovation. This year’s event carries the grand theme:
“Synergy and Innovation: The Key to Strengthening MSMEs as the Driving Force of Sustainable Economy.”

KKI 2025 spotlights the East Nusa Tenggara (NTT) region as its thematic focus — a region rich in cultural heritage, local creativity, and artisanal excellence, now further empowered through digital and innovative approaches.

#KalalaMareda: The Meaning Behind the Spirit of KKI 2025

The official hashtag #KalalaMareda symbolizes the collective spirit of Indonesian MSMEs. Derived from the Sumba language (NTT):

Kalala means united or togetherness.

Mareda means to create or to work creatively.

Thus, KalalaMareda reflects the spirit of "creating in togetherness," aligned with KKI’s mission to foster collaboration among MSMEs, the government, private sector, and the wider community.

KKI 2025 Highlights

The event will feature various engaging activities, including:

Thematic seminars and talk shows, Creative showcases by local talents, Exhibitions of digital innovation and MSME excellence, Cup of Indonesia

KKI 2025 reaffirms Bank Indonesia’s commitment to empowering MSMEs as a vital force for inclusive and sustainable national growth.